MereSimplicity — Business Intelligence & Systems EngineeringTake control

MERESIMPLICITY RESEARCH

Researching how businesses become more understandable.

MereSimplicity Research explores the systems, methods and technologies that help software understand how businesses operate, interpret information and support better decisions.

An animated wireframe brain, used as a visual metaphor for understanding.
A visual metaphor for understanding.
Business understanding. An open investigation.CONTEXT / EVIDENCE / DECISIONS

THE CENTRAL QUESTION

What would it take
for software to
understand a business?

Businesses create information through transactions, decisions, conversations, customers and everyday operations. Understanding that information requires more than displaying numbers. It requires context, relationships, interpretation and learning.

The question behind the work.

THE RESEARCH PROCESS

One question.
Five ways forward.

Observe

Start with the business.

Understand how businesses actually operate: the activities, relationships, information and decisions that shape everyday work.

What is happening, and what matters?
Cranes and a building under construction, illustrating real activity and interconnected work.
Investigate

Ask a better question.

Identify important questions, patterns, missing context and the evidence needed to understand a problem.

What do we know, and what is missing?
An illustrative time-series chart showing observations and changes over time; this is supplied artwork, not a research result.
Experiment

Explore the possibilities.

Explore analytical techniques, machine learning approaches, structured reasoning and alternative ways of interpreting business information.

Which method helps explain the evidence?
An animated wireframe brain, used as a visual metaphor for understanding.
Engineer

Make the method repeatable.

Translate promising research into repeatable methods, technical systems and practical tools.

How can this become a useful system?
An architectural blueprint connecting a structure to its measurements, components and construction plan.
Evaluate

Put understanding to the test.

Test whether the resulting system produces reliable understanding, useful explanations and better decision support.

Does it help people make better decisions?
A line drawing of two engineers examining a plan together.

RESEARCH DIRECTIONS

A business is more
than its data.
So is understanding it.

Five connected areas of investigation. Each explores a different part of the relationship between business knowledge, information and useful technology.

Research subjects. Questions still being explored.
EXPLORING

Business Understanding

How software can represent a business’s operating model, terminology, relationships and important activities.

How does this business work?Operating models · Business context
An animated wireframe brain, used as a visual metaphor for understanding.Illustrative visual / Research direction
EXPLORING

Data & Knowledge Representation

How disconnected information can be organised into meaningful structures that preserve context and relationships.

How does the information connect?Semantic structures · Relationships
Business information connected through contextAn illustrative relationship map linking a business with customers, orders, products, people and suppliers.CustomersOrdersProductsPeopleSuppliersBusinessContextConceptual relationship map
EXPLORING

Analytical Intelligence

How statistical methods, machine learning and specialist analytical systems can identify useful patterns and changes.

What is the evidence telling us?Statistical methods · Pattern recognition
A chalkboard connecting business intelligence with information, analysis, strategy and measurement.Illustrative visual / Research direction
EXPLORING

Forecasting & Decision Systems

How evidence, uncertainty, scenarios and predictions can support business planning and decisions.

What could happen, and what can we do?Uncertainty · Scenarios · Planning
An illustrative time-series chart showing observations and changes over time; this is supplied artwork, not a research result.Illustrative visual / Research direction
EXPLORING

Human–AI Collaboration

How people and intelligent systems can work together while keeping business knowledge, judgement and accountability central.

How do people stay at the centre?Human judgement · Accountability
A line drawing of two engineers examining a plan together.Illustrative visual / Research direction

FROM RESEARCH TO PRACTICAL SYSTEMS

From a better question
to a useful system.

Research informs the methods behind the systems we develop. The thread begins with the business, runs through evidence and returns to the decisions people make.

Business question

Begin with a question that matters to the business. Define the decision it could inform.

THE EXPLORATION

Research

Explores the methods.

Follow the research process
THE UNDERSTANDING

Intelligence

Applies business understanding and analytical methods.

MereSimplicity Intelligence
THE CONNECTION

Build

Creates and connects the systems through which business activity becomes usable information.

MereSimplicity Build

THE RESEARCH PHILOSOPHY

Understanding
comes before
intelligence.

A reliable answer begins with understanding the business, the question being asked and the evidence available. Our research focuses on making that understanding more systematic, explainable and useful.

The next question
is worth exploring.

We welcome conversations around applied business intelligence, data systems, analytical research and the challenges of translating business knowledge into usable technology.

Discuss Research
MereSimplicity ResearchBack to the beginning